WHILE attempting to figure out who will be producing Jim Skelton’s yet to be launched watch brand, I can across some brand new Invicta trademarks.

As if the Sea Hunter, Sea Spider, Sea Thunder, Sea Excursion and Sea Wizard wasn’t enough ocean inspired insipidness, welcome yet another dive inspired fashion watch family: the Sea Bird. As this is only a name in that same, tired serif font, there are no designs to yet share.

Might I suggest the Sea Men as the next in this fine lineage?

I wonder if Eyal actually pays for someone to come up with this shit or if it gives his wife something to do? I mean whose bright idea is “JT FOR INVICTA, TOWER OF STRENGTH” – what does that even represent? They apparently plan to make key chains, jewelry, watch boxes and cases with this branding.

WE also can see that Invicta appears to be diversifying with an interesting application for the trademark PowerPatch which covers a range of potential products that including battery packs for handheld electronics,I’d assume smart phones, stands and cases. This move sort of makes sense as they’ll now be able to sell all of their most rabid fans phone cases that match their favorite watches. Okay, that sounded a lot better when it was just a thought rolling around in my head. Reading it out loud and it sounds pretty goddamned dumb – but hey Invictard reality is not like mine so what do I know.

BUT what I find really intriguing is the trademarking of two different sets of map coordinates. So I pasted them into Google Maps.

The first, 47.1070N, 6.8246E, resolves to an apparent paper street and set of stairs near a Swiss address, Rue de Beauregard 7, 2300 La Chaux-de-Fonds, Switzerland.

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I have been unable to determine what is at the address in question but I wonder if this might be an office of the company.

THE second trademark is 26.0280N, 80.1698W. This resolves to Invicta World Headquarters in Hollywood Florida:

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Why in the world would Invicta trademark map locations?

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EVEN though Jim Skelton has been reduced to “hosting” a Ustream show, he still feels the need to lash out at Tim Temple. Posted on Watchgeeks was a thread entitled Presentation Skills Advice for All TV Hosts wherein the poster questions the behavior of TV presenters that fawn all over the product as disingenuous.

Moby Dickweed surfaces to add his two cents to the discussion. And what he states is revealing on several levels:

You can ask Michael.. I kiss no one’s butt, and I’ll be brutally honest about the products that I am asked to sell. If I lose the inter-office battle to air an item (again.. I no longer have to battle about this these days), I have been known to even go as far as to mock the product on the show. Of course that is an EXTREME case (remember the faux chrono?? Remember when they tried to slip one single Stauer into my show???).

Skelton seems to be stating that he was trying to exercise more control over what product aired. This was reportedly the same mistake that Temple supposedly made which ultimately led to his dismissal. This would seemingly contradict Skelton’s initial statements that the breakup was mutual – something that anyone with a brain in their head knows was not true. But one has to wonder if his behavior on WG and taking of fights to the SNBC airwaves; his alleged misuse of personal information and his other on air antics and statements didn’t lea to his demise. Maybe it all came down to arguing over product.

His next statement of “have(ing) been known to even go as far as to mock the product on the show” probably didn’t put him in the good graces of management. It also seems to suggest that if he was bold enough to “mock the product” that when news of Temple’s return to SNBC became public that his erratic behavior that I detailed and was attacked for was surely his “mocking” of the network brass.

I am also surprised that Michael Davis would allow Skelton to dismiss Stauer considering Invicta shares airtime with the brand. It’s funny, I don’t disagree that Stauer is a real stretch, yet Skelton ignoring the fact that he was there to sell seem to be what got him tossed out. Temple gets it and that’s why he has his job back.

And it’s why Skelton is on Ustream.

WITH today’s announcement of Renato spinning off their own forum, renatogeeks; and internet TV show, can we expect the world of TV Horology to collapse under it’s diversified weight?

ShopNBC used to be the defacto place to buy brands whose retail presence was secondary to their late night cable appearances on ShopNBC. Fans regularly phish for new products, gaining bragging rights on the WG town square. Filling the huge, empty hole in their souls with easy Value Pays and products selling for a 10th of the retail value.

Watchgeeks.net was spun up by a green ShopNBC host who used it to aggregate all of those dispirit fans who routinely got into pissing contests on other forums defending the Invicta brand – this was a fruitopia for those collectors and addicts; both vain and broken.

This model worked well for awhile, like Michael Jackson and Paul McCartney. But then Invicta, who appears to have financed the site for many years, was no longer the king. Invicta quality started to wain and they began replacing the stuff that made them a value and viable brand – using coated mineral crystals and replacing stainless with polymers. Lior of SWI got into the game around this time. Where once he pushed brands that he actually owned the licensing agreement for, like Triumph and Jacques Lemans, he wanted to compete head to head with Invicta and so introduced Swiss Legend. These were “Swiss Movement” watches and Laylo loved to point out that all of his “Swiss” watches were the best value – because they were made in Switzerland. This occurred as better quality Chinese made brands were introduced (Android) and Invicta was beset by one scandal after another; caught lying about materials and having to admit that “Swiss” was actual Chinese.

The one commonality with all the TV brands is that they own no factories. They are a brand with designers who outsource it’s manufacture to the lowest bidder. I’ve seen TV Watch brand fans laugh off Fossil. But brands like Invicta are not even in Fossils league. The company actually takes a lead in quality and works with the suppliers at the manufacturing level to ensure the highest possible quality standards. Go to your local TJ Maxx and compare the two sometime.

WHEN James “No Cut Contract” Skelton replaced Tim Temple, he brought an entirely new demographic to the world of Horology. The Coors Lite; riding motorcycles in shorts and flip flops crowd people who smoked cigars and left the rings on; that drank Chardonnay from a box while wearing shirts with the top 4 buttons undone. These were not watch idiot savants – they was plain fucking idiots.

I’VE suspected that WOW.TV was a reaction to the Invicta Swinese scandal. They had been at a competitive disadvantage with Invicta who was claiming to offer supposed Swiss made watches at the same or lower prices. Always subjected to the Invicta crew of Davis, Lalo, Jill and even Skelton implying that consumers were getting Swiss made. Having handled both Swiss Legend and Invicta, the quality is slightly higher in more of the SWI examples. Surely Lior had handled the competition and realized he was surpassing Invicta but always second fiddle.

By the looks of it, WOW is a success and they are pushing Invicta product as well; sometimes the same product as Shop but far cheaper. Their customer service is legendary and far surpasses the complaints with SNBC and invicta’s CS blackhole.

AFTER the Michael Davis sticky on watchgeeks throwing Daniel Mink under the bus followed a day later with a Mink email blast announcing the planned termination of the WG/Renato relationship and launch of Renatogeeks.com and RenatoTV, two of the five major TV brands are now representing themselves with a major web presence and streaming internet tv shows. Are the remaining few far behind? How will ShopNBC and Invicta fair? Where once it looked as if ShopNBC was becoming THE Invicta channel, they have started to introduce SkyMalls favorite brand, Stauer, as well as a higher profile for Android.

Another competitive factor is Jim Skelton and where he’ll end up in September. Could Android be the next to go solo with Jim at the sales helm pushing Wing’s dreams to the fiends? Or is he headed to JTV as some are claiming and what will that do for the trailer park network and how it competes with ShopNBC?

AFTER weeks of silence and a noticeable decline of fanbois and girls on his public Facebook page, Jim Skelton is again interacting with the public at said page. While only an anecdotal observation, It seems that as his absence from cable has dragged on, he began receiving less adoration and responses to wall posts. His continual thanking of people for their support also suggests that he had no call in the decision to leave the number three network. As were the tone of the calls when he was a host, every post on his public page seems to follow the same narrative – you got me into collecting; “I know longer” purchase watches from ShopNBC; that British guy sucks; Tim Temple sucks; when are you going somewhere to sell me watches…

He’s also taking swipes at his former employer;

“Yeah, they’ve been KILLING prices and maxing out Value Pays lately… wonder why huh? LOL”

As well as at fellow hosts:

“At the least, with Daniel you don’t ever have to endure “Ummm”, “Uhhhh” every 3rd word because he is a true professional in front of the camera. Can’t say that for everyone though…” Clearly this is in reference to Tim Temple who’s “uhhh” and “ummm” are his signature presentation style.

“I do not watch the shows. The RARE occasion I do, I will only watch Daniel or Shawn.” This is funny because he accused Wilsey of grandstanding when he publicly left Watchgeeks – guess he hates Tim “Replaced me” Temple that much more.

“I honestly think Mike (and select other vendor guests) are the only life & personality left on the watch shows.”

As this blog previously reported, the word was that Jim Skelton was very uncool to Tim Temple when they had run in’s after the later was replaced by ShopNBC. Stories have also been floating around that Skelton tried to undermine Temple when he was brought back – again, these are unsubstantiated but Skelton’s past behavior on TV and even this blog suggests an unsavory personality.

THE big question is, where will Skelton end up? He’ll definitely generate sales as there are people waiting for him to tell them what to buy. Will it be JTV? He’d fit in well with the white trash hosts on that network. Will he end up at WOW? That’s starting to seem unlikely. WOW is blowing it out with Charla and I doubt his salary would be worth the slight increase in sales. I used to think that we’d see Invicta TV with Skelton as the host, but after telling Jill Sommerstein she should have twins and name one Holocaust, leaving her visibly upset, that is not going to happen either.

He’s hinting that something is going to happen. Maybe it will be live on Stickam from the couches of those still “caught up in his allure”

One things for sure, it’s funny how it’s come full circle and Temple has replaced an apparently fired Skelton and it makes this Michael “Fuckin” Davis post from December of 2008 even funnier:

Considering how and under what circumstances Tim left SNBC “back in the day”, I doubt that would be the last place he would show up. While he may be liked there by some of the old timers, I am willing to bet that there is still enough management around to remember how he left to go start up a direct competitor and took 3 or 4 of the most popular hosts with him.

I wish no one at JTV any ill will, but it is not looking good at the moment.
__________________
Michael

MIGHT the exit of Jim Skelton from ShopNBC be due to eroding watch sales?

Just days after ShopNBC released Q4 results for 2010, Mr. Skelton disappeared from the airwaves and neither side is saying anything of substance. You’ll remember that I speculated he would be gone a year ago following a series of bizarre, on-air actions and statements in October of 2009 after the announcement that Tim Temple was being brought back to the network who had fired him six years prior. What followed were twelve months that saw one Invicta flop and scandal after another. But dead watches and hands that fell off were not limited to Invicta as other brands sold by the network arrived in non-working order to customers. Mr. Skelton continued his hostile behavior, famously throwing a ruler on the set and teasing Larry Magen about his dye job to the point that Mr. Magen snapped on the air. Mr. Skelton was also absent for long stretches of time, leading many to believe that the end of the Skelton era had arrived. Upon his return he began calling out this blog as well as individual members of the Watchlords forum as well as adopting a very snide tone with his forum membership.

As people complained on watchgeeks about inferior products and misleading statements used to sell the watches they were systematically banned or bullied by the Yellow shirt enforcers into silence on the Watchgeek forum. But these heavy handed actions didn’t stop the descent; seemingly generating more. As the one year anniversary of my original blog approached, Mr. Skelton started bragging about signing a long term, no cut contract.

EVEN I was surprised when I saw the news. I assumed I had seemingly made the correct case but was off by a year. I did forget about the earnings call and so I took a look at the earnings information released by VVTV. At first I was equally shocked about the 6% decline in watch sales against the same time period last year at the psychological height of the depression. But is it really that shocking? The former individual owners of Watchgeeks, as well as others who I’d consider friends of this blog, usually downplay my suggestion that Shop watch sales were driven primarily by Watchgeek membership and it has always been thought, albeit anecdotally, that all of the testimonial calls into Mr. Skelton’s shows were plants. But in a thread on WG concerning Mr. Skelton’s split with Shop, we seem to have proof:

A friendship developed on email, and we would exchange idea’s and questions on the timepiece’s. One day Jim emailed me and asked to call into the show, as a customer, who, wanted to express feelings about timepiece’s and invicta models and my experience’s with them.

I called in several times, regarding many timepiece’s and vendor models as well.

I don’t think it is a stretch to believe that Mr. Skelton had bonuses tied to sales and he was not your ordinary shopping channel host. He was a cheerleader and apologist for Invicta long before he ever came to TV, possibly with a retail background. By some accounts a hand picked successor to Tim Temple by Eyal Cool J. Temple who, supposedly wanted more control over product and to push the higher-end. But realistically the margins are much smaller with those classes of timepieces. It makes a lot more sense to sell a Chinese assembled watch marked “Swiss” at several times it’s actual unit cost. Reaching out to just a few dozen individuals like the person quoted above would not only generate sales because of an implied “friendship” but would push other members into making multiple purchases as well; specifically shut ins and individuals with little or no self esteem and a need to belong.

BUT the decline in sales doesn’t fall completely on Mr. Skelton. ShopNBC advertised diamonds on watches that were actually crystal; they marketed Chinese made watches as having a Swiss pedigree; they used a man-made composite of sandstone and marketed it as natural; they sold turquoise dial watches that were a cheap mineral alternative and they sold watches that featured hands that fell of. People started criticizing the fact that every hyped model was just a different color dial or rubber instead of a steel bracelet like the previous version. Again, the complaints grew louder and those voices disappeared. Michael Davis, at the time a Watchgeek owner and still the Technical Brand Manager for Invicta, issued the now famous edict – there is no free speech at Watchgeeks.

There isn’t a doubt in my mind that people tired of getting products that were advertised as something they were not and that they tired of the heavy handedness of the forum. I’d expect a decline in sales to follow. Need more proof? Just take a look at how outrageous his sales presentations became.

IT was my belief in the fall of 2009 that Mr. Skelton would soon be benched. It didn’t come to pass on the original timeline. But now it has, and if we work backwards with a little math based on Mr. Skelton’s own comment on that original blog, he signed in late September or early October of 2009. I’d expect that to run one year, which would have placed his resigning again in that same September / October timeframe. It is now the end of March which would make a late September signing the 6 month mark. I do believe he is going to end up on WoW.tv or an Invicta launched channel. And I think a lot of people will follow him there and he’ll be just fine. Free of the employer oversight that seemingly burned him so many times over the past few years.

Will it be 6 months from now? Is that the real Watch Commander on Twitter claiming to be in Minnesota or an impostor?

Will ShopNBC even be around 6 months from now?

THE indisputable truth has been revealed – Invicta “Sandstone” dials are faker than a Real Housewife of Beverly Hills tits!

WE can thank Koi of watchlords for supplying the definitive proof.

ONE can almost hear the cries of the Watchgeek cheerleaders, “Who cares, if you like it!?” I tend to think that train has long left the station. A plastic dial with metal flakes and sand is not “Natural” sandstone.

http://watchlords.forumotion.net/t7632-invicta-sandstone-dial-report

For a network that touts itself as the “Premium lifestyle channel” they sure have gone out of their way to bring the most generic Millionsmart Chinese brands with fake provenance into America’s living rooms. TV horology fans,welcome Stauer!

I first noticed the brand several years ago when thumbing through the magazine that airlines stuff in the back of the seats that is essentially a collection of ads. The model then was also aired tonight, the Graves 33 automatic. The story was as follows

n 1933, one of the most innovative watches ever built was engineered for a millionaire collector named Henry Graves. It took more than three years and the most advanced chronological technique possible to create the multi-function masterpiece. Recently, this rare innovation was auctioned off for the record price of £5,628,000 by Sotheby’s.

Even as a young kid, I had an aversion to multi-functions faking a chronograph’s funk.  Years later, I would find the Chinese manufacturer Millionsmart and could clearly see that this was nothing more than a $10.00 Canal Street special. Interesting that the other Cherman brand also bears a striking resemblance.

Watching the presentation revealed a few unique and interesting pieces. But the fact remains – with one exception, the Swiss Banker – these are just more of the Chinese automatics and Chinese cased Japanese chronos that seem to dominate the networks selections anymore.

Nearly every model is an ‘homage’ to classic pieces from the likes of Heuer, Breitling and Alpha?! Yes, Alpha.

Nearly all of the models aired sold out. To bad I didn’t write this blog sooner to protect the customers.