BACK in the 90’s a trend exploded where women started collecting miniature shoes. They were scaled quarter sized replicas of high heels and flats. Most that I saw appeared to be injection molded. They were sold along with tiered display shelves and seemed just the right thing for a stay-at-home wife to waste her husband’s money on.

At the time I remember thinking, “Why in the fuck do you want a replica shoe; why not just buy an actual pair of shoes and wear them?” It just made no goddamned sense to me.

Soon, they started appearing in dollar stores as grotesque and poorly executed caricatures of the original miniature shoes. Sound famiar?

As the Internet was in its AOL infancy, I don’t think there was a big collector market and so assume at some point these things got boxed up and put in the attic next to the glass blown French poodle vases and giant wooden forks and spoons.

Miniature furniture soon followed. And to be honest, this made a bit more sense to me as these were icons of mid-century modern designs; like the Eames lounge and Noguchi coffee table in 1/3 scale. At least these were specific, identifiable things. Are there really iconic shoes?

ENTER 2013 and the brilliant minds at Invicta Watch Company and their soon to launch line of miniature watches:

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Yep.

Miniature watches.

The model that they are based on is the “Venom” which has a bunch of snake cues. I’m sure these will look bitchin’ staged next to the “pure oriental” Ninja sword sets of a Katana, Wakizashi and Tanto that Watchgeeks long ago bought from the late night, infomercial-as-homeshopping channel Frost Cutlery dicks.

But these may be purely functional for some. Seeing that so many Invicta fans have such chunky wrists, they seem to weigh in well over 400 lbs. These would be perfect rings on such a ham hand. If they are going to have to cut the wall out of your bedroom to get you to the hospital, you should be swagged out.

These would also be a great first watch for an infant. One would look hard as hell on a chubby newborns wrist; complemented by an Italian horn charm necklace. And how goddamned cute would it be if daddy and baby had matching Venoms?

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FIFTEEN years ago, I really believed that the strides being made in CAD and CAM would result in an on-demand future rapidly prototyped into physical being. A future where designers would be king and a lot of products would be produced and assembled locally leading to a new wave of industrial revolution and infinite customization.

And while on-demand is not as pervasive as i thought it would be, companies like rvndsgn are halfway there. Industrial designer Zach Raven began his project to create the world’s first rapidly prototyped timepiece with the help of a Kickstarter campaign to finance his initial pieces. It has been less than a year since he kicked off his campaign and he is already taking orders.

rvndsgn utilizes Selective Laser Sintering to create their cases; they are literally printed and built layer upon layer. Stainless steel powder is converted into solid cross-sections by a CO2 laser until a solid, three dimensional case is formed. Bronze is infused into the steel to replace the binder used in the printing process. It is nickel free so the finished product is allergy free. Final finishing occurs by tumbling the cases in husks to remove any sharp edges leaving a grain pattern behind that is unique to each piece as a result of the sintering process. It makes for a look that strikes me as organic; almost like the hives built by paper wasps. As a fan of the Japanese Mokume technique and the classic, organic designs of Isamu Noguchi, I find it aesthetically appealing.

The cases are manufactured in The Netherlands and measure a modest 40mm across. In these austere times this is a nice break from the pie plate sized watches that some brands would have you believe are the new normal. Any color finishes are applied over the stainless by the same company that creates the cases.

The dial is created in New York using a similar rapid prototyping method but materials are nylon and acrylic. The movement holder is incorporated into the face creating a single piece design.

Final assembly takes place in Grand Rapids, Michigan on a made to order basis. Delivery can take anywhere from 6 to 8 weeks on US orders.

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The bands and buckles are sourced from Italy and are a single piece, in form very similar to the G10 style. They pass through the case and could easily be replaced with a 20mm NATO or Zulu.

THE only downside to me is that it has a quartz movement – the Swiss Ronda 513. I prefer automatics. While Mr. Raven doesn’t have plans for an auto, he has assured me that he does have plans for additional styles that could accommodate an automatic movement. This illustrates one of the unique aspects of his method: there is no tooling to change. He just alters the measurements in the CAD file and produces it.

Mr. Raven is also looking to leverage his product toward a greater good:

I’m looking into doing a limited edition with a partnership with a large charity with the profits going to them.

rvndsgn started accepting orders as of last Friday with the exception of the all black and all white pieces. They are priced at $275 and shipping on both domestic and international orders is included in the price.

For more information, check out the rvndsgn website: http://rvndsgn.com/RVNDSGN/Home.html

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